Posted by in Marketing Tips Friday, 19 February 2010 19:34
If you do much investigation into developing a marketing plan it will not take long before you run across the acronym SWOT. If you haven’t completed a SWOT analysis for your business, now is a good time.
SWOT stands for Strengths, Weaknesses, Opportunities and Threats and is an excellent tool to help position and prepare the [...]
Posted by in Marketing Tips Monday, 8 February 2010 21:55
No matter how small the media buy, never fail to ask for added value or additional exposure above and beyond the paid schedule. The simple truth is it never hurts to ask, and you will be pleasantly surprised how many times just the sheer act of asking can result in a “yes”. Now depending on [...]
